Marketing Department Manager - CRM Specialist (SUNSU)
Job Description:
- Develop and execute CRM strategy (Retail/FMCG).
- Manage customer data, segmentation, and analysis for insights.
- Plan and implement targeted CRM campaigns across channels.
- Oversee automated CRM programs and customer journeys.
- Collaborate with Sales, Product, and IT for customer experience.
- Monitor, analyze, and report on CRM campaign performance.
- Manage CRM budget.
- Stay updated on Retail/FMCG CRM trends.
- Potentially manage a CRM team.
Qualifications :
- Thai Nationality Only
- Bachelor's in Marketing, Business, or related.
- 3+ years CRM marketing experience (Retail/FMCG preferred).
- Strong CRM principles and tech knowledge.
- Excellent analytical and communication skills.
- Experience with segmentation, targeting, and personalization.
- Growth Mindset
Employee Benefits :
- Group Insurance (Group health & life insurance)
- Accident Insurance
- Annual Health Check-up
- Provident Fund
- Long Service Award (Service year rewards)
- Annual Salary Increment (Annual salary review)
- Annual Performance Bonus
- Special Interest Rates for Home Loans
- Staff Uniform (For specific positions)
- Get-well Gift Baskets (Hospitalization visit gifts)
- Financial Assistance/Compassionate Grants (e.g., weddings, funerals, etc.)
- 30% Employee Discount on BEARHOUSE products
- Psychological Counseling Services (Mental health support)
- Travel Reimbursement (For off-site assignments)
- Domestic and International Per Diem (Travel allowance)
🏢 Headquarters (HQ) - Rasa Tower II, 17th Floor
Address: Units 1701-1703, 17th Fl., Rasa Tower II, Phetchaburi Rd., Makkasan, Ratchathewi, Bangkok 10400
Getting Here:
- 🚇 MRT: Phetchaburi Station (Exit 2) – Only a 200m walk to the building.
- 🚆 Airport Rail Link (ARL): Makkasan Station
- 🚢 Canal Boat: Khlong Saen Saep Boat Service
- 📍View on Google Maps